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Atara Malach

Author of A Working Mother’s GPS: A Guide to Parenting Success for the Modern Working Mom, a psychotherapist and PCC (Professional ICF Certified Coach), practicing internationally for over 30 years. 

Guidelines to Parenting & Professional Success.

Tens of thousands of professionals, working moms, and coaches have been transformed over the decades, enhancing their skills and strengthening their important relationships.

Professional Expertise

Blending my professional expertise with real-life experience as a working mother raising six children of my own,  I founded a parenting academy at the beginning of my professional career and created a life-changing online program called GPS – Guidelines to Parenting & Professional Success. Professionals, working moms, and coaches have been transformed over the decades, enhancing their skills and strengthening their important relationships both at home and at work.

How it Started

I remember the days when I used to wake up with a pit in my stomach even before I opened my eyes or had my first cup of coffee. I was so stressed out just imagining everything I had to accomplish that day.

From taking children to the orthodontist

Reviewing upcoming expenses and reminding clients about their unpaid sessions (☹).

Responding to texts/emails/calls from clients (or those connected to the clients I was seeing).

Thinking about the dinner menu.

…and on and on. I usually felt exhausted before I even got out of bed.

I knew that I wanted to be the best me…with my family, my clients, my colleagues, my friends, my extended family, my neighbors, and my community (long list, huh?).

I was so rushed trying to do everything and be everywhere, that it was daunting, frustrating, and honestly…very humbling, to realize that no matter how hard I worked, how early I woke up, or how often I ignored my personal needs.

It was never good enough!

If I was with clients, I felt guilty missing my baby’s first step, or having to leave a sick child at home.  

When I was focusing on family, I felt torn because I wasn’t available for my clients when they were going through a crisis, or needed an important question answered before they made a difficult decision.

When I popped chicken nuggets in the micro again, or pushed off a doctor’s appointment and saw clients instead because I needed the extra income, I would feel like the worst mother.

If I chose to invest our savings in marketing my business instead of a well-deserved vacation with the family, I felt guilty, defensive and frustrated.

No matter what I did, it wasn’t good enough.  No matter where I was, I felt I should be somewhere else.

For decades, I juggled a busy practice while raising my children. I invested years in academic education, read hundreds of books, and spent thousands of hours helping my clients, and building my business 

Yet even though I knew so much, I couldn’t figure out how to make my own life calmer and happier.

The more I listened to other intelligent working moms, the more I discovered we all were struggling in a similar way…

We could help others achieve more peace and balance even in the most challenging situations. But when it came to our own lives, it seemed almost impossible.

That’s when I decided that if there wasn’t a method to the madness, I would have to create one! 

And so, I designed my GPS system, Guidelines to Parenting/Professional Success. My method is the result of all those years of struggle and frustration.  Based on the three colors of the traffic light, it is super simple, powerful and easy to implement both at home and at work!

“We cannot solve our problems with the same thinking we used when we created them.”

- Albert Einstein

Once I decided that things couldn’t continue the way they were, that I wasn’t willing to go day after day exhausted, impatient, and hating the way I was feeling, I began applying my GPS system at home with my children, as well as in my practice with my valued clients.  

It didn’t take long before I felt calmer and happier… emotions I hadn’t experienced for far too long!

I realized that by following the skills, techniques and speed tactics my system is based on, I was able to create a predictable, powerful, (fun ☺) effective communication style with my children and my clients within a few days!  All we had to remember was:

Red/authority/no

Yellow/trust/slow 

Green/love/go

Super Simple!!

At first, I was skeptical… it felt too easy and I didn’t really believe that the good times would last.

I thought this was a fluke. Nothing had ever been this simple before!

But after weeks and months of continued easy and enjoyable interactions, I got used to being calm, confident and connected no matter what time of day or where I was.

It really worked!

After implementing my system with my own family and clients, I decided to share it with other struggling working moms. 

At first, I presented my GPS system to hundreds of mothers in workshops across the globe.  

After getting invaluable feedback and adding more insights and skills to the method, I wrote my bestselling book A Working Mother’s GPS: A Guide to Parenting Success for the Modern Working Mom

Later I created online programs SuperMom Simplifiedand SuperPro Simplified so that busy moms and dedicated professionals could have lifetime access and go through the entire program at their own pace.

My SuperMom Simplified online program provides (working) moms with the simple, powerful Red/Green/Yellow traffic light system which allows them to parent with love, authority and confidence while enhancing their relationships at home and at work.

My SuperPro Simplified online program was created for dedicated professionals and serious entrepreneurs interested in a proven system that helps them transform customers into loyal fans – the secret to creating lucrative, predictable income even in uncertain economic times
After accomplishing this and feeling gratified that so many moms, professionals and entrepreneurs wake up in the morning with calm anticipation instead of the usual dread, I decided to share my practical GPS system with other coaches, business coaches, psychotherapists and parenting mentors.

That’s when (and why) my SuperCoach Simplified Certification program was created.   

This gave coaches the ability to offer the very programs that transformed my life and the lives of countless others, to their clients – offering a practical method that works, while creating lucrative consistent income.  

I lived many years of my life holding back tears of frustration and exhaustion… I always had wished for someone to show me an easier, better way, and now that I have finally created, tested and tweaked that better way, I want to share it with as many struggling coaches, overwhelmed working moms, and other stressed-out professionals as possible.

Have you noticed that most people think in order to be effective, you need a complicated solution? I say NO you don’t!!

After decades of trial and error, after investing in countless methods and systems, hoping that I had finally (!) found the magic formula…

I discovered that clarity and simplicity are the keys to creating meaningful results.

While others might go on and on about their complicated systems, I’m not here to confuse or overwhelm you. I’m here to clear up the confusion. 

Think about this – simple does not mean boring!

I shared my story with you, and now it’s up to you.

Invest in yourself, your loved ones, and your business.

Become a SuperMom, SuperPro or SuperCoach today!

You owe it to yourself!

Gift yourself the time to watch my life-changing workshop and get the workbook and the free gift

If you can gift yourself the time to watch my life-changing webinar, get the free workbook as well as the free webinar gift